2009 New Perfume and Cologne – 5th Avenue Style
Tuesday, July 21st, 2009
Elizabeth Arden 5th Avenue Style
Elizabeth Aden will be launching a new fragrance under its 5th Avenue feminine Fragrances this fall. The 5th Avenue Style, a fruity-floral-oriental fragrance, was created by famous perfumery Givaudan’s Yann Vasnier.
Yann Vasnier was quoted as saying
“When creating the 5th Avenue Style, I was inspired to capture a new energy… to entice the wearer with the experience of being on the 5th Avenue today… … This fragrance is for a women … able to capture her own style, shopping for distinct pieces that make her feel special, chic and apart from the crowd.” (via moodiereport)
Raspberry, marigold and Italian bergamot lie in a top together with sexy, pink pepper. A heart adds petals of peony, plum, peach, New York apple blossom and white chocolate truffle. A base incorporates vanilla, moss and white musk.
Elizabeth Arden 5th Avenue Style with Bergamot oil in its top note, will provide the fragrance with a fruity sweet with mild spicy note.
Oak moss is a commercial name for several kinds of mosses and lichen. For perfume, the most used is concrete, resin, and resinoid of oak moss, that possesses a heavy earthly odor. They give a natural tone to a perfume composition.
This new fruity-floral-oriental fragrance for women is a flanker to the original’s Elizabeth Arden 1996 5th Avenue that comes after the 2005’s 5th Avenue After Five Fragrance. The fragrance bottle is a reinterpretation of the original 5th Avenue bottle, inscribed with bold bronze graphics. The outer box portray a matching bronze/copper color scheme.
The fragrance that will be available from September 2009 onwards, comes in a 75 and 125 ml Eau de Parfum spray. They are priced domestically at US$46 and US$56 respectively.
Yann Vasnier is a Perfumer with Givaudan who has the following fragrances under his belt,
Apothia (The L Word) L Eau de Parfum (2006)
Avon Floral Prints Magnolia
Baby Phat Fabulosity (2008)
Cerrutti 1881 Collection (2005, with Rodrigo Flores-Roux)
Comme des Garcons series 2, Red: Palisander (2001, with Francoise Caron)
Comme des Garcons series 2, Red: Rose (2001, with Francoise Caron)
Divine L’Ame Soeur
Divine L’Être Aimé (2008)
Divine L’Homme de Coeur
Divine L’Homme Sage
Donna Karan Gold (2006, with Rodrigo Flores-Roux)
Elizabeth Arden 5th Avenue Style (2009)
Jack Black Signature Black
Kangol Kangol 38-83
Keiko Mecheri Gourmandises
Le Labo Aldehyde 44 (2006)
Marc Jacobs Fig Splash (2008)
Marc Jacobs Lola (2009, with Calice Becker)
Sarah Jessica Parker The Lovely Collection: Endless (2008)